Sales & Marketing
Can you ensure your marketing and sales efforts are both effective and compliant?
Given what it costs these days to get a new member, what can you do to make sure you keep your existing members and not lose them to competitors?
Gorman Health Group has an unmatched track record in working with our managed care clients to develop the most cost-effective strategies and tactics to help plans achieve maximum market penetration for their Medicare products.
We’ve reviewed, rebuilt, and re-contracted dozens of plan sales and marketing distribution channels, often matching our tools and analytics in these areas with expert consulting support and advice. Learn more by clicking on the navigation links at the left.
Sales Training and Certification
Plan-Specific Solutions for Training, Testing, and Certifying Your Agents
Marketing Plan Development and Implementation
Once you know which Medicare products you plan to offer, you need to develop a marketing and implementation plan for each individual product you’ll be offering – driven by the data derived from your competitive analysis.
Collateral Development and Review
Ensuring that your marketing and sales collateral is effective and compliant is key to implementing a sound Medicare marketing strategy and having a successful overall campaign.
CMS Marketing and Compliance Training
In Medicare, when regulations change, they change fast--- and often at the last minute.
Sales Agent Oversight Best Practices: Medicare Sales Sentinel
CMS is closing in on organizations that fail to provide adequate sales agent oversight
