Strategy
From opportunty to operations
For well over a decade, we have been the go-to firm for the Medicare managed care industry for all aspects of marketplace survey, product positioning and long range strategy.
Since the MMA’s passage in 2003, Gorman Health Group has brought scores of Medicare Advantage (MA) plans, Prescription Drug Plans (PDPs) and Special Needs Plans (SNPs) to market. We will work with you to understand your market, mining demographic data for opportunity and finding the gaps in the competitive field into which your plan can fit. And we will position you for the challenges--and opportunities--posed by health reform, designing a strategy that takes into account your service area, market environment, core competencies, and vision of the future.
For more information, please contact us at 202-364-8283 or via e-mail at ghg@gormanhealthgroup.com.
Feasibility Analyses
Feasibility analyses are the core element of our approach to Medicare product strategy and development.
Product Strategy
Today's Medicare market -- driven by shifting demographics, financial considerations, and fierce competition for members – demands that organizations must carefully choose and strategically diversify their product portfolios.
CMS Application Development
Once an organization decides to offer a new Medicare product or expand its service area, it must start the CMS application development and filing process.
Employer Group Retiree Products
Millions of employer-covered retirees are expected to migrate to Medicare managed care products within the next few years. Is your organization ready?

