CMS recently released the 2021 Chapter 2 Enrollment Changes. GHG’s VP of Sales, Marketing & Strategy, Diane Hollie, summarizes the key changes here.
Tag: Annual Enrollment Period (AEP)
Why the OEP is So Important This Year
A global pandemic and Presidential election year have created uncertainty surrounding this year’s AEP. However, there are a few things we know for certain and this year, health plans should be prepared with an intentional OEP strategy.
On Demand Webinar: AEP Sales Strategies for a Pandemic & Presidential Election
GHG recently held a virtual roundtable with leaders from Blue Cross and Blue Shield of Louisiana, HPOne, and Senior Market Sales discussing AEP sales strategies during a pandemic and presidential election. Read a synopsis of the topics covered and watch the webinar recording on demand.
Medicare Sales in the Age of COVID-19
There’s no doubt about it: COVID-19 will change the way we sell Medicare products. Health plans must pivot strategies to navigate the new norms of COVID-19 and an upcoming Presidential election.
New Benefits & Special Enrollment Period (SEP) During a National Emergency
Declaring COVID-19 a national emergency has two major implications for Medicare Advantage plans: Allowing for a Special Enrollment Period (SEP) and the opportunity to offer new benefits.
AEP Marketing During COVID-19 …AND a Presidential Election
Developing a marketing strategy during a Presidential election year is difficult enough. But adding in the current, and eventually, post-COVID-19 environment, which is unprecedented, makes it even more challenging. How can you rethink your AEP marketing strategy?
MA Plans Should Pivot Due to COVID, Election Impact This Fall
In the fall, plans will be challenged by the double whammy of a presidential election and a predicted second outbreak of COVID-19. This AIS Health article in Health Plan Weekly shares some insights from a recent GHG/Deft Research webinar and the product strategy implications of a changed selling environment.
On Demand Webinar: Four Lessons Learned from the 2020 AEP Results
In a recent webinar presented with Deft Research, GHG shared the key lessons learned from the 2020 AEP results. Read a synopsis of what these lessons entail and watch the webinar recording on demand.
On Demand Webinar: Four Trends in Supplemental Benefits for 2021 Success
In a recent webinar, GHG shared the critical trends in supplemental benefits from the AEP results data that health plans need to know going into 2021 bids. Read a summary of the key takeaways and view the webinar recording on demand.