Having a strong communications strategy in place with existing members while preparing for a more digitally based Annual Election Period (AEP) will be critical going into 2021 AEP. This AIS Health article explores what we learned from 2020 OEP and what to expect this fall.
Tag: Special Enrollment Period (SEP)
There’s no doubt about it: COVID-19 will change the way we sell Medicare products. Health plans must pivot strategies to navigate the new norms of COVID-19 and an upcoming Presidential election.
Declaring COVID-19 a national emergency has two major implications for Medicare Advantage plans: Allowing for a Special Enrollment Period (SEP) and the opportunity to offer new benefits.