GORMAN HEALTH GROUP AND NOVU ANNOUNCE PARTNERSHIP TO ENHANCE MEMBER ENGAGEMENT IN GOVERNMENT SPONSORED HEALTH PROGRAMS
WASHINGTON – March 4, 2014. Gorman Health Group (GHG), the leading consulting firm and solutions provider in government health care programs, is proud to announce its partnership with Novu, an innovative consumer health and technology services firm. Through our partnership, GHG will integrate Novu’s consumer health engagement and rewards technology platform into its current offerings and client base to enhance the relationship between payers and consumers, boost member engagement and empower members to take a more active role in their daily health routines.
Together, GHG and Novu expect to increase member engagement particularly for those enrolled in Medicare Advantage and health plans participating in the Affordable Care Act exchanges. Novu’s online platform offers innovative engagement services that will help people nationwide live healthier lives, close gaps in care and enhance the relationships between the member and provider organizations.
“We see the Novu solution as highly complementary to our already strong offerings in serving Medicare Advantage client companies,” said John Gorman, founder and executive chairman at GHG. “Member-centric solutions are critical to improving quality ratings and member satisfaction. The Novu team is experienced in consumer loyalty, rewards programs and value-based gaming and has integrated all three areas into an online platform proven to enhance member engagement and help beneficiaries live healthier lives.”
“Medicare’s Star Rating System is a game-changer in elevating and monetizing quality improvement and the member experience. Identification, engagement, outcomes and member opinions are what matters now,” explained Gorman. “The Novu platform offers tailored engagement features that connect with seniors, foster an ongoing member relationship, encourage prevention, and deliver powerful data for decision support.”
This new platform, created by Novu, integrates rich health and wellness content with personalization, engagement, community, gaming and incentives in a single product platform – a combination that has proven to help individuals take charge of their health and make lifestyle improvements across all age spectrums. With less than 20 percent of all seniors participating in critical screening events such as blood pressure, diabetes, prostate cancer, breast cancer and heart screenings, GHG and Novu believe their combined efforts can drive substantial improvements in getting members to accomplish these and other important goals.
The current Novu programs cover diverse areas of focus, including: nutrition, strength, cardio, stress management, life purpose, and recently launched, smoking cessation. People use Novu to take charge of their health by setting personal goals, monitoring their progress against those goals, learning about health and wellness, competing in challenges with online communities, altering their lifestyles and being rewarded for achieving.
“We are thrilled about our new relationship with GHG,” said Tom Wicka, CEO and co-founder of Novu. “This partnership will connect us to a range of new client companies, but even more exciting is the validation of the Novu platform and our tailored engagement services by one of the leading experts in the marketplace. We know the Novu online platform can enhance the lives of Medicare Advantage members and we are eager to bring this proven solution to a broader market with our new partner, GHG.”
About Gorman Health Group | www.gormanhealthgroup.com Gorman Health Group is a national health care professional services and software company staffed by subject matter experts, former health plan executives, and seasoned regulators. For nearly 20 years, hundreds of clients serving millions of beneficiaries have leveraged the strategic counsel and technology solutions of GHG to maintain compliant operations, improve market position, and advance growth objectives. GHG’s solutions continually evolve to meet the needs of our clients. Learn more at www.gormanhealthgroup.com.
About Novu | www.novu.com Novu is a Minneapolis-based innovative health technology services company, which has created the Novu consumer health engagement and rewards technology platform that people use to take charge of their health by setting goals, monitoring their progress, altering their lifestyles, learning about health and wellness, engaging with online communities in challenges and competitions and getting rewarded for achieving milestones. The company markets and sells its unique consumer health engagement and rewards platform primarily to health insurance companies, corporate employers and health services organizations. Insurance companies are eager to help their members achieve wellness and to also reap the benefits of insured members’ enhanced health with reduced claims. Corporate employers offer Novu as a Corporate Wellness Program to drive enhanced health among their employee bases, and thus enjoy increased productivity and reduced absenteeism. Health service providers integrate Novu into their service offering to better serve the patient community with the tools and services to treat various medical conditions, enhance patient care and overall health.
Release Date: 03/04/2014